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Analog over digital: anywhere, anytime.

I could point you countless reasons why I’d choose analog over digital in any circumstances given. We could argue about range but I would stick over simplicity. We could discuss about innovation but I would hold onto senses. Such has a hot and cold dichotomy metaphor. 

You see, digital is all about future, modernity and innovation. It finds gaps and fixes them. Turns hard into easy and passion into a job. It also turns skill into efficiency. It fastens ways and practices. So, digital is future in all its ways: commercial, faster, colder.

Analog is its older, introspective and traditional sister…stuck onto old practices and harder ways. Thing is that there is a certain magic hidden in all its outdated ways. Its simplicity, from machine to its rollers, has an untouchable calm. Just as if in every single shoot there was some kind of meditation. Analog makes you see, hear, search better, choose wiser and, most of all, grow. It grabs you onto all your senses, to the point that it even keeps you from shooting: if it’s not worth it, you sit back and relax and you’re in peace with yourself.

The click of the analog makes you curious, doubtful. The uncertainty over every click is like waiting for the next episode of your favourite TV series.  It makes things more genuine, more organic. Its unveiling shouldn’t be about thousands of photos of the same thing but from different angles and distances. No time wasting. No color corrections. I want a picture of a place, a person, a moment: a reason and inspiration to travel again. 


I want to move and improve. I want to see and absorb. That’s the charm of analog: digital make better machines. Analog makes better photographers.